Electric Hydra Premiere “Won’t Go to War (With Myself)” Video

electric hydra

Sweden’s Electric Hydra will make their self-titled debut with the backing of Majestic Mountain and Tee Pee Records on Nov. 27. That’s still more than a month away, if you don’t have your calendar handy, and yet “Won’t Go to War (With Myself)” is the third and apparently final single/video being released from the 35-minute 10-tracker. Think maybe the band are eager to get their music out there? Well, take that kind of restless, shoving energy, transpose it onto careening heavy riffs and uptempo grooves, big hooks topped with classic melodic vocals, and Electric Hydra‘s Electric Hydra will probably start making sense.

The opening track of the album, and what was the first single released, is called “It Comes Alive,” and if that’s what the album is doing at that point, it’s born running. The dual guitars now handled by Peter Söderberg and Jonas Stålhammar (the latter also of At the Gates and a noted record collector) have no time to waste between them, and amid the rumble of Ellinor Andersson‘s bass, drummer Dennis Åhman finds a natural-feeling propulsion that continues well into “Won’t Go to War (With Myself)” and the added breadth of “Blackened Eyes,” both of which are early highlights of the proceedings as the record heads into the lumbering stomp — still pretty upbeat, but a definite uptick in heft — of “Grab What’s Yours” and the songs begin to flesh out beyond the opening salvo. If there was any doubt of a metallic underpinning beneath the rocking craft of Electric Hydra — and really, from “It Comes Alive” onward, there wasn’t — “Grab What’s Yours” dismisses it outright, Mellotron and spoken break and all.

To back up a second: What we have so far on Electric Hydra‘s first LP is unflappable songwriting, modern sound, un-winded push and engaging performances. They do not represent an aesthetic revolution, but neither are they called upon to do so, especially on their debut. If you’re listening to Electric Hydra and you find you’re not on board by the end of “Grab What’s Yours,” the only thing to do is rethink your position. electric hydra electric hydraDoing so will surely head off feeling like a dope as “Iron Lung” — probably not a tribute to the former Scissorfight frontman, but one never knows — flips the switch, mellows the tempo and adds dual-vocal arrangements to a classically stonerized rollout, only getting more and more massive as it goes on to round out the record’s first half. I’m just trying to save you some trouble.

Side B of the album follows a mirror course but is perhaps even more fierce in its execution as “The Betrayal” and “1,000 Eyes” — watch out for the bass intro to the latter; it is quick, but it is a monster and it will eat you — and though they sound no less full than “It Comes Alive” or “Won’t Go to War (With Myself)” back on side A, the fact that they’re speedier, shorter and even more straight-ahead-all-go-no-stop plays up the direct ’90s-style heavy rock riffing serving as their foundation. Maybe also some Motörhead for good measure. One would hardly call “End of Days” a departure from that method, but it does take a brief detour in its second half for a quiet stretch before surging toward its last chorus, so that’s a differentiating factor, and the penultimate “Rebel” showcases again the arrangement style of “Iron Lung” earlier, but in a harder-driving context.

That leaves “Rise From Below” to close out with its own mellower-start-into-increasing-largesse progression, and there’s even some key work to accompany, though it’s organ and not Mellotron as on “Grab What’s Yours.” The mirrored structure of the LP speaks to intent on the part of Electric Hydra, but to be perfectly honest, it doesn’t even need to because the songs themselves do that so clearly. They may be a new-ish band putting out their first record, but they’re by no means fumbling in terms of their style or the substance of their material. Or the production, for that matter. Particularly as a record made during firelung quarantine, Electric Hydra reaches out to its audience with passion and force and only proves more inviting as it moves through, grabbing, going, coming alive and rising all the while.

Still a month-plus before the release, but you can stream the premiere of the video for “Won’t Go to War (With Myself)” below. I’ll spare you the pontificating on the novelty of seeing a band sharing a space with each other, and just note that quotes from Andersson and Karlsson follow, as well as more info from the PR wire.

Please enjoy:

Electric Hydra, “Won’t Go to War (With Myself)” official video premiere

Ellinor Andersson on “Won’t Go to War (With Myself)”:

“‘Won’t Go to War (With Myself)’ was the very last to be written for the album and came to life quickly, just as we were about to start recording the album. Dennis was doing his final drum recordings for pre-production on some of the other songs and inspiration struck. The song almost wrote itself. Sanne wrote her parts during the actual recording and the lyrics are about how you should not compromise yourself just to fit in with how other people expect you to act.”

Sanne Karlsson on “Won’t Go to War (With Myself)”:

“The video is once again recorded by Max Ljungberg, who also did the video for our first single, ‘It Comes Alive’. We did the recording in a really cool skatepark called ‘Bunkeberget’, which is actually located inside a mountain in Gothenburg. Working with him is always super smooth and easy, and we’re all really satisfied with the end result. This is also our last single before the album is released too so… time for champagne!”

Electric Hydra’s self-titled debut album is released 27th November on Majestic Mountain Records (EU, Scandinavia) and Tee Pee Records (USA, Rest of the World)

Pre-order here – https://linktr.ee/majesticmountain

Following the announcement of Electric Hydra’s conscription to Majestic Mountain Records, the band is thrilled to announce that they band will also be backed stateside by legendary US independent rock label, Tee Pee Records.

Formed on the windswept West Coast of Sweden, amid the dark forests of Småland, Electric Hydra – formed by Sanne Karlsson, Ellinor Andersson, Jonathan Möller and Jonny Petterson – first met on an impromptu night in late 2017. In doing so they discovered a connection; a newfound friendship through a shared of Kyuss, Fu Manchu, Entombed and Black Sabbath, and decided to book a rehearsal room the very next morning.

Known for delivering high energy shows, the band has played live at Sweden Rock Festival and Malmöfestivalen; toured Europe and shared stages with Lucifer, Monolord, Truckfighters and Greenleaf, among many others.

With Dennis Åhman being brought in to replace Petterson on drums, work on their debut began in early 2020 and continued throughout the COVID-19 pandemic at Shimmer Studios, Studio BO and Welfare Studios. Further reinforced with new recruits in Peter Söderberg and At the Gates/Bombs of Hades’ Jonas Stålhammar (following the departure of Jonathan Möller) the quintet is keen to prove exactly why they are considered one of the most exciting new acts on the Swedish rock scene.

ELECTRIC HYDRA is:
Sanne Karlsson – Vocals
Ellinor Andersson – Bass
Dennis Åhman – Drums
Jonas Stålhammar – Guitar
Peter Söderberg – Guitar

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Electric Hydra website

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Tee Pee Records website

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