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Sergio Ch. Premieres “La Heroina” Video; New Album Coming Soon

sergio ch

Since he has a new solo album currently being mastered — the title will reportedly by From Skulls Born Beyond — it’s tempting to think of Sergio Ch.‘s — né Chotsourian — new video for “La Heroina” perhaps as a way of saying goodbye to 2016’s Aurora (review here), but the truth is that even after that record came out, he was still putting together clips for 2015’s 1974 (review here), so it’s not exactly like he’s following an album cycle-style promotional model. More like he’s doing whatever the hell he wants, which is probably how it should be for the former Los Natas frontman who’s also at the helm of South American Sludge Records and who fronts Soldati and the somewhat-MIA Ararat. His whims have a pretty good track record, as far as that kind of thing goes.

And while From Skulls Born Beyond promises further refinement of his drone-laced folk approach, “La Heroina” serves as an example of how well that worked across Aurora as well. It’s at least the fourth video that the Buenos Aires-based Chotsourian has issued for the six-song offering, and with direction from Milagros Arrom, it’s a returning partnership that once again serves to highlight the track’s experimentalist and, in this case, particularly trance-inducing edge. Centered around echoing strums of acoustic guitar, there’s nonetheless a psychedelic feel gleaned from the effects on the vocals and the intermittent bursts of harmonica, and the naturalist swirl evokes acid folk atmospherics without any lysergic posturing. It’s not the most experimentalist piece on Aurora — that would be “Aurora II,” still awaiting its video last I checked — but it finds a balance between traditional songcraft and an out-there anti-structure that suits it well, throwing kind of a loop in the second half when all of a sudden it just kind of starts over. Pay attention and it’ll still catch you off guard.

Soldati were slated to have an album in progress as well, and they may indeed have one in the works or done, but it’s good news that a new Sergio Ch. offering will be out before 2019’s done as well, as his solo material has proven to be an exploration all its own, distinct from his work in full bands despite inherent ties in songwriting and performance.

Enjoy “La Heroina” below:

Sergio Ch., “La Heroina” official video premiere

VIDEO OFICIAL DEL DISCO DE SERGIO CH. – “AURORA”
PRODUCIDO POR SERGIO CH.
VIDEO REALIZADO POR MILAGROS ARROM

PIRAMIDE RECORDS
SOUTH AMERICAN SLUDGE RECORDS

Sergio Ch., Aurora (2016)

South American Sludge Records on Thee Facebooks

South American Sludge website

South American Sludge Records on Bandcamp

Pirámide Records on Bandcamp

Pirámide Records on Thee Facebooks

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