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Wren Post “The Herd” Video

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Preorders are up now for Wren‘s debut album, Auburn Rule, which is out July 14 via Holy Roar Records. How’s that old song go? To everything, churn, churn churn? Something like that. The post-sludging UK four-piece seem to have taken that ethic to heart either way, if “The Herd” is anything to go by. It’s the first audio to be made public from Auburn Rule, which follows Wren‘s 2016 EP, Host (review here), a 2015 split with Irk (review here) and their 2014 self-titled debut EP (review here), and it would seem to be the next logical step forward in their sonic development, which has proven equal parts menacingly heavy and markedly progressive.

Like the song itself, the video for “The Herd” wants little for atmosphere. In fact, that’s kind of the whole thing. Black and white nature shots, hooded figure, dark grayscale kaleidoscopic imagery — all of it is appropriately suited to Wren‘s aggressive but spacious aural crux. The band has pointedly evolved with each new offering, and “The Herd” seems to take its cues from where they were with Host in its cerebral flow from one movement to the next as Wren evoke bleak pastures akin to the clip’s visual depictions. Hardcore roots shine through in starts and stops and the buried-beneath-tone shouted vocals, lending even more bite strength to the track’s sharpened-tooth assault.

Auburn Rule is out in less than a month, and I have my doubts “The Herd” will be the last sneak preview given to listeners before it arrives, so keep an eye out. I’ve been looking forward to finding out what Wren can do in the context of a first full-length since I heard the EP three years ago, and I continue to be excited at the prospect after getting to know this track better. I’ll hope to have more to come soon.

Till then, dig in and enjoy:

Wren, “The Herd” official video

Taken from their debut album ‘Auburn Rule’.

Out 14.07.17 on Holy Roar Records, preorder now: www.holyroarrecords.com

Directed by: www.gardenback.com

Following on from the release of their ‘Host’ EP last year, London-based progressive sludge/noise-rock four-piece Wren, have announced details of their new album ‘Auburn Rule’, which is due out 14th July 2017 via Holy Roar Records.

To coincide with the release of ‘Auburn Rule’ Wren have also announced a short UK release tour with Fvnerals, they will be playing the following dates:

30th June – London – Birthdays
1st July – Birmingham – The Flapper
2nd July – Bristol – The Cube
3rd July – Cardiff – The Full Moon
4th July – Brighton – The Prince Albert

Wren on Thee Facebooks

Wren on Bandcamp

Wren on Twitter

Wren website

Holy Roar Records website

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